Excellent sales letter writer would like to meet a company in need of a brilliant sales letter for a direct mail campaign. Did you know it’s still one of the best ways to reach your potential customers? A letter. In an envelope. Proper old school.

Turner Ink

Copywriting Services London

Want to increase your response rates? Hire a sales letter writer

Be honest. How many sales letters and direct mail pieces do you chuck straight in the bin after a cursory glance? Dreary headlines. Boring opening paragraphs. And pages of dull text. Yep, totally uninspiring.

But if done well, a sales letter is still one of the best ways to get business for your company. In fact, since 1990 direct mail has doubled in volume and generates £25 billion in sales revenue each year in the UK alone. Wow. And did you know that a covering letter with your direct mail piece can increase your response rate by up to 9 times?

So why is it so successful? Quite simply, direct mail marketing is still one of the most cost effective and targeted forms of marketing. And it can be tested - so you’ll know exactly what’s working and what’s not.

Sales letter writer for hire from Turner Ink

So what do you get when you hire a sales letter writer from Turner Ink?

You get a sales letter which is written in the right tone for your target audience. With an eyeball grabbing headline. And easy to skim subheadings.

You’ll get body copy which focuses on the key benefits of your product or service. And appeals to the emotions by explaining how your customers can be wealthier; more secure; have more time; be more popular; have fun; or be healthier.

It will include a testimonial or two, because testimonials are a great sales tool. Followed by a persuasive call to action telling them what to do next.

And it will include a P.S. which will reaffirm your key sales message. Why have a P.S.? Because people read the headline and then the P.S. before the rest of the sales letter. Weird huh?

What now? A few suggestions for you

 

Definition of a sales letter writer: A sales letter writer writes personalised letters used to introduce the selling effort of a direct mail package. (Answers.com)