press releases Tag

19 Nov 2009

Posted at 12:39h in Interviews with cool people, Press Release writing and PR, Social media by
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For this month’s interview I’ve managed to pin down the ridiculously busy Jonny Stark, an Account Director from online PR agency immediate future, to talk about online PR, using Social Media and, of course, Twitter.   Turner Ink: Hey Jonny, thanks for stopping by. Ok, tell us a bit about online PR. How does it differ from traditional PR? Jonny Stark: People get...

16 Jul 2009

Posted at 12:25h in Interviews with cool people, Marketing, Press Release writing and PR by
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This month's chat, over a mint tea and latte, is with Jill Kent of PR Superstar fame, who manages to hit the headlines for all the right reasons. Turner Ink: Hey Jill. Thanks for dropping by. So how do you go about developing a PR strategy for your clients? What's the first thing you do? PR Superstar: Well a good PR Strategy...

21 Dec 2008

Posted at 08:32h in How to by
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Back in the olden days, newspaper and magazine editors would make paper planes from badly written press releases. Now they have the power of the delete button. It's a tough world out there. Here are a few tips for getting your press releases published.  Who's reading this? Think about who is going to read your news and use the language of the...