Interesting question this. It's generally thought the best time to send a sales email is between 10.00am and 10.30am and between 1.00pm and 1.30pm Tuesday to Thursday. Monday is out of the question. Too many other things to deal with. Friday, forget it. No-one is thinking about work on a Friday. In the UK the weekend starts on a Thursday night. The...
Birmingham City Council has decided, in their wisdom (ignorance), to drop apostrophes from all their road signs and place names. Councillor Len Gregory said, "I don't see the point of them. If it was to give more clarity to the people of Birmingham it might be something we would look at, but I see no benefits at all." Ok, the point of...
Website or Web site? Tricky one this as technically they are both right. However, the Oxford English Dictionary is going for website, all one word, and so am I. But the Web on its own is capitalised. As is World Wide Web and the Internet. Online should be one word not on-line. And email and enewsletter are now grown up enough...
Exclamation marks have only one use: at the end of a sentence to show a strong emotion: That's great! What a stunning view! Help! However, in copywriting and business writing the exclamation mark should be used sparingly, if at all, as it can make your writing sound, well, a bit giddy and breathless. Woo-hoo! Gasp! Of course the multi exclamation mark should never be used....
