100 great copywriting ideas Tag

04 Mar 2010

Posted at 12:20h in Copywriting, Interviews with cool people by
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This is the second part of my interview with Andy Maslen. (Read part one here where Andy reveals the inspiration for his latest book, what he really thinks about content mills and why he proofreads his tweets.) TI: So tell us a bit more about your background Andy. How did you get into this copywriting malarkey? AM: I was booted out of...

03 Mar 2010

Posted at 12:15h in Copywriting, Interviews with cool people by
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I’m a little giddy about this month’s interview. I’m delighted to be joined by copywriting expert/god/guru Andy Maslen, who’s also a well-known speaker, coach and author. During our conversation we discussed everything from Andy’s latest book and the future of copywriting to content mills and Andy’s goal-setting paperclip system! We talked for a while. So part two of this interview is...