seo writing Tag

So you’re having a house built. It’s a superb design. A grand design in fact. And yes. It is the same house from yesterday. But this time the walls have gone up, the windows have gone in and the roof has gone on. And it’s looking mighty fine. But wait. What’s this? There’s no foundation? No problem, you say. We’ll put...

This month, I’ve managed to grab a few moments with digital marketing expert Matt Sawyer (who was one of the first industry bods I ever followed on Twitter). Matt heads up the online marketing department over at digital agency Datadial. We talked about link campaigns, the best blogs to read and why is the SEO industry coming in for some...

I was chatting to friend and colleague Matt Hodkinson from YourSeoConsultant this week. And we were talking about Google’s introduction last month of personalised search for ‘everyone’, and whether or not it would have a detrimental effect on search results. Google personalised search works like this: if there’s a site you frequently visit, Google is more likely to show you this...

For this month’s interview I’ve managed to pin down the ridiculously busy Jonny Stark, an Account Director from online PR agency immediate future, to talk about online PR, using Social Media and, of course, Twitter.   Turner Ink: Hey Jonny, thanks for stopping by. Ok, tell us a bit about online PR. How does it differ from traditional PR? Jonny Stark: People get...

This month’s interview is with colleague and SEO consultant Rob Dobson of SEM London. Over a pot of hummus and some carrot sticks (true!) we chatted about a number of things including, why blogging is so great for SEO, the future of SEO, and why Rob still hasn’t got any content on his website! Turner Ink: Ok Rob. Tell us a...

As an SEO copywriter I'm always rattling on to my clients about keywords and where they should appear on a web page for maximum SEO. As I'm going on about Page Titles, H1 Tags, Meta Description Tags and Alt Tags I see their eyes start to glaze over. So hooray for the chaps over at Seomoz who have put together the nifty visual below. It...

Let me come right out and say it: there are a lot of SEO companies out there that are full of bull. I had such a company email me out of the blue last week. They advised me that they had studied my website (yeah, right) and were concerned that I was not 'appearing on the major search engines'. Not only...

If you're looking to optimise your website, and make it as easy as possible for the search engines to find you, you need to get your page titles absolutely spot on. It's true that Google take about a zillion things into consideration before showing your website on the Search Engine Results Pages (SERPs). Ok, I exaggerate; it's about 200 things, including...